Job Description

Marketing Budget Specialist

Category: Corporate Office
Location: 5501 Headquarters Dr
Plano Texas 75024
Job ID: 354466

Upbound Group


Senior Specialist Marketing Finance (Budget)


JOB PURPOSE:  Primary point of contact between marketing and accounting & finance on the marketing budget. Manage monthly, quarterly and annual budget cycles across all lines of business including Acima, Rent-A-Center (RAC), RACFI (RAC Franchise International), Get-It-Now, Home Choice.



Oversee large multiline operating budget for marketing and provide financial reporting. Including 25+ channels and vendors, and over 200 rows.


  • Provide marketing budget monthly and quarterly close reporting to accounting and finance teams.
  • Responsible for weekly cash flow management and forecasting
  • Work closely with accounting and finance teams on monthly and quarterly variance analysis and reporting.
  • Responsible for timely reconciliation of the marketing budget by category 
  • Manage the monthly and quarterly accrual process with marketing team and vendors. Provide support for 10 marketing team stakeholders.
  • Work closely with accounting on other functions.
    • Yearly audits
    • Reconciliations with AP
    • Tax audits.
  • Oversee all invoice processing activities and regulate spend against forecast.
  • Serve as a daily contact for all vendor billing related needs across all Marketing channels.
    • New vendor setup
    • Tax exemptions.
    • POC for billing related needs
  • Provide insightful information, including YOY comparisons, to aid in long-term and short-term decision making.
  • Coordinate the receipt and funding of co-op and MDF (marketing development funds) between marketing, merchandising, A/P and ensure proper hold/allocation is managed.
  • Responsible for marketing software (IBM Cognos TM1) and data updates to secure financial information
    • Software engineering encompassing yearly updates, glitches and other software related issues.
    • Responsible for all TM1 data management including custom views, budget, invoicing and reporting.
  • Serve as lead for marketing software requirements and user acceptance testing, including subject matter expert on new features and functionality.
  • Partner across all business units to increase financial transparency in management of the marketing budget.
  • Drive continuous improvements and optimizations in the departmental processes.


Additional Responsibilities

  • Media Traffic Management: actively and consistently support radio and TV efforts to communicate RAC’s message by facilitating traffic instructions to scheduled media outlets. 
  • Assist in gathering spend and business reporting for Upbound’s bi-annual MMM (marketing mix model), along with data dictionary upkeep.
  • Other projects as requested by manager.



  • Bachelor’s Degree in related field
  • Retail store-based marketing experience strongly preferred.
  • Four to five years of experience in Advertising and/or Marketing including finance and budget project coordination (of $40M+ in size)
  • Budget software experience (IBM Cognos TM1 preferred)
  • Proficient in Microsoft Office applications especially Excel
  • Strong organizational skills
  • Professional and positive demeanor in all interactions
  • Process driven.
  • Strong communication and project planning skills
  • Strong attention to detail; meets deadlines or elevates obstacles in a timely manner.
  • Provide solutions; results oriented. 
  • Ability to interface with all levels of management successfully.
  • Must be a self-starter and team oriented.
  • Ability to effectively prioritize work and manage projects. 


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